Getting the Summer off to a Safe Start: PremiumContact 7 from Continental Arrives at Retailers

Hanover, Germany, April 20, 2023. The new PremiumContact 7 tire from Continental is now available from retailers in time for the change of season. The premium tire will offer motorists even greater safety on both dry and wet roads during the upcoming summer months. The first independent press tests have confirmed the high standards of safety offered by Continental’s new flagship product. British motoring magazine Auto Express and the online magazine Tyre Reviews both declared the PremiumContact 7 as the winner in their summer tire tests. Germany motoring magazine Auto Bild, meanwhile, described it as “exemplary”.

The safety advances are underpinned by a wealth of new technologies that have been implemented in the new model after several years of development:

Continental developed special shoulder elements for the PremiumContact 7 that allow the tread to adapt depending on the driving situation. When driving on wet roads, the majority of the water is evacuated via the circumferential grooves. What is more, the contact patch ends at the point where the water can drain off fastest to ensure even more water is discharged from the shoulders. On dry surfaces, the contact patch shifts to the outside of the shoulder, with the lateral grooves designed to taper off so that extra power can be transmitted to the road.

With such a variety of weights, sizes and power units to take into account, Continental adapts the design of the PremiumContact 7 tire for different vehicle concepts to ensure optimum safety. As well as improvements in terms of rolling resistance and mileage, the scope for customization of the PremiumContact 7 design also enables excellent grip and short braking distances to be offered for vehicles with any type of drive system.

Every component in a tire’s rubber compound attains optimum performance at a specific temperature. With its new compound for the PremiumContact 7, Continental has succeeded in ensuring ideal performance across the widest possible spectrum of temperatures. Even in the cooler hours of the morning in the spring and fall, the tire is able to generate high levels of low-temperature grip.