Tour de France 2020 a Success for Continental

A common focus on both car tires and bicycle tires – at this year's Tour of France, the Continental brand, in its dual function as a supplier and one of the five main sponsors, attracted the highest media attention worldwide. 1,800 accredited journalists, 100 TV stations, 7,000 broadcast hours – roughly 1.4 billion people followed the Tour de France 2020 on TV and, despite corona, up to twelve million viewers were watching live along the route – almost every single one of them wearing a mask. Between 29 August and 20 September, 176 professional cyclists battled for points, time credits and stage wins.

With Sunweb, Groupama-FDJ, Bahrain McLaren, Arkéa-Samsic as well as the INEOS team and with Movistar as the team that delivered the best team performance last year, six of the teams in the world's toughest bike race again benefited from the quality and reliability of the handmade tires from Korbach in Hesse. A total of three of the ten best-placed riders took part in the race on Continental tires. In the end, after 3,470 kilometres through all five mountain ranges in the country, the Slovenian Tadej Pogacar, from the team UAE Team Emirates, was victorious ahead of its compatriot Primož Roglič (Team Jumbo-Visma) and Richie Porte from Australia (Team Trek-Segafredo). As in the previous year, the team ranking was won by the Movistar team equipped by Continental. In total, four of the 21 stages were won on Continental tires.